More Than Just A Picture
Have you ever entered a website where the photos were blurry or unclear in some way? You probably closed out of that site and moved on to the next. That is precisely what you do not want happening on your site. Your photography should be clear, optimized, and apparent as to why you chose that photo.
However, many companies think they don’t need new photos for their site, stating the following reasons:
- We have photos we took that are perfectly fine.
- I have an in-house camera we can use.
- We can google some photos.
But those are not good arguments. You see, photos taken with a phone or an amateur camera will not be in the correct form for the site, making them appear stretched or blurry to fit the format. And if they are not optimized, they can even slow your site down. And honestly, the lighting is never quite right for an internet-based photo.
It really helps to have a professional take photos for you so that you are sure they will be the best they can be, and they will be able to be used across all platforms. Hooked Marketing utilizes the following strategies in the photography on your site.
Website Branded Photography: On-Site and Off-Site
Adding customized professional branding photography takes your website to a whole new level. Your company will become believable, gain instant trustworthiness, and increase its brand identity. Additionally, the photos will match your customer’s expectations of what they can expect.
Hooked Marketing offers professional photography in the field, at your office, or in a studio. Our designers will create a shot list before the shoot. That way, we can get all the shots we need for your website and marketing strategy.
Hooked Marketing will take headshots and company photography for your marketing materials. Build name-face recognition with you and your top personnel by adding a personal connection. When folks know who they will be working with, they feel safer and more at peace with your brand and your business online.
Product Photography for E-Commerce
Suppose you want to stand out in a competitive market on your website, social media, and marketing efforts. In that case, quality product photography is the way to accomplish that. Product photography will generate more online traffic and drive better results. Communicate effectively online through branded photography and enjoy seeing more people arrive and stay on your website.
Take a Shot with Hooked Marketing
Give professional photography a shot and see the results as soon as they post on your site. Professional photos are just another way Hooked Marketing will help you create the vision and brand for your company to thrive. Contact the Crew at Hooked Marketing to discuss your marketing photoshoot and get it on the schedule.